Privacy Policy
MINI London Privacy Policy
Updated May 2025
Your privacy is important to MINI London (referred to as "we" or "us" in this policy), and the purpose of this policy is to tell you what personal information we collect about you, how we use it, whether we disclose it to anybody else, how long we keep it, and how you can request access to your personal information or obtain more information about MINI London’s privacy policies.
Personal Information:
Personal information means any information about you except your name, business title, business address, business email address, business telephone number, or business facsimile number. It also includes your home address and telephone number if these are published in a telephone or other directory. Use of this website and/or our third-party services is at your own risk. This website may contain links to websites maintained by third parties. We do not sell or trade customer information to third parties other than as described in our Privacy Policy. MINI London may disclose certain information as follows:
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To business partners, such as third-party service providers, agents, and affiliated entities in connection with the services they perform for MINI London.
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MINI Canada Inc., our related companies, including MINI Financial Services Canada.
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Law enforcement agencies for the purposes of investigating fraud or other offences.
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Legal, financial, and other professional advisors, or in connection with the sale or reorganization of all or part of our business or operations.
Except as provided above, our dealership will not use or disclose personal information for purposes other than those for which it was collected, except with your implied or express consent. You will be notified of, and asked to consent to, the sharing of your personal information necessary for the provision of these requested features or services.
Accountability:
We are responsible for the personal information under our control and we have designated our Privacy Officer, Avin Chanderdat, who is responsible for our compliance with this policy and with privacy legislation. If you wish to contact our Privacy Officer, you can do one of the following:
What Personal Information do we collect:
When you purchase or lease a vehicle from us, have us service or repair a vehicle, finance the purchase or lease of a vehicle, purchase other products or services, or participate in surveys, contests, promotions, test drives, or contact dealership staff, we may collect your personal information.
Provision of your Social Insurance Number is optional. However, most Credit Reporting Agencies use it as a unique identifier to ensure proper identification when conducting credit reviews and preparing credit reports.
Anti-Spam Policy:
Our Anti-Spam Policy tolerates only permission-based email. We obtain your consent by asking you to opt-in or opt-out. By checking the opt-in box when contacting us through forms, you agree to be contacted by us for the purposes described. All emails sent to you will comply with CASL and include:
How do we use your Personal Information?
Your personal information may be used by us to provide products and services such as:
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Delivery of products and services
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Credit applications and financing agreements
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Warranty registration and administration
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Service reminders, recalls, and enhancements
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Accessory and merchandise sales
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Billing administration
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Customer support services
Customer Relations
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Promoting vehicles, products, and services
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Administering contests and promotions
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Responding to information requests
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Providing newsletters and special offers
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Customer satisfaction surveys
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Marketing program assessments
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Product and service improvements
Protecting Our Business and Fulfilling Legal Obligations
Sometimes we have to Share your Personal Information with Others
We do not sell your personal information. We may share it with MINI Canada, service providers, credit reporting agencies, financial institutions, insurance providers, and other parties as required or permitted by law. We collect personal information directly from you, such as through contact or website interaction.
How long do we keep your Personal Information?
MINI London will retain your personal information for as long as necessary to fulfill the purpose for which it was collected and to comply with applicable laws.
What can you do if you want to limit the use of your personal information?
Much of the personal information we collect is required to sell, lease, finance, or service your vehicle. If you do not want us to use or disclose your information in a specific way, please contact our Privacy Officer to discuss limitations.
How do we protect your Personal Information?
MINI London uses administrative, physical, and technical controls, including secure data centres, internal policies, restricted access, and encryption. No system is perfect, but we take your privacy seriously. Do not share your login credentials and contact us if they are compromised.
Sensitive data such as credit card information will be encrypted during transmission. Only submit sensitive data in secure areas of our site, not by email.
You can Request Access to Your Personal Information
You have the right to access and correct your personal information. Contact our Privacy Officer with any concerns or requests.
COOKIES AND INTEREST-BASED ADVERTISING DISCLOSURE
What kind of interest-based advertising do we conduct?
We participate in advertising programs that show MINI ads on unaffiliated websites, tailored to your interests.
How do we use cookies and digital markers?
We use cookies, web beacons, and pixels to improve our site and deliver relevant advertising. These technologies help track navigation and interaction with communications. Ad providers use this data to serve targeted ads.
Who collects this data and why?
Third-party service providers, including ad managers and social plug-in platforms. A list is available upon request.
Customized Social Media Ads
We may use hashed versions of your data for targeted ads on platforms like Facebook. Opt-out via ad settings or email https://tinyurl.com/RemoveMeFromMiniLondon
Why does MINI London use interest-based advertising?
We aim to provide relevant content based on your interests and browsing behaviour.
How to opt out:
Cookies: You may configure your browser to notify, block, or delete cookies. Some necessary cookies cannot be disabled as they ensure core site functionality.
Questions? Concerns?
Contact Avin Chanderdat at https://tinyurl.com/RemoveMeFromMiniLondon , 519-685-2277, or mail us at 764 Wharncliffe Road South, London, ON, N6J 2N4.
By interacting with YouTube videos on our site, you agree to the YouTube Terms of Service and Google Privacy Policy.
By Interacting with Meta Social media content on our website, you agree to the META Terms of Service.
By Interacting with MINI content on our website you are agreeing to the terms of service from Mini.ca